Strategy

What To Do When No One Cares About Your Business On Social Media

You’re active on Twitter.  You’ve got your Facebook Page rocking with posts.  You’re blog is updated as regularly as you can.  So why…does no one care about your business on social media? Unfortunately, no matter how necessary and successful some businesses may be, there is just no interest on your social networks.  So if the [...]

February 10, 2010 Social Media Marketing 4 comments click Here To Read More…

How To Get Followers On Twitter

How to get followers on Twitter is a mad science.  Like it or not, if you’ve chosen Twitter to market yourself or your brand, you’re going to need to learn how to get followers. Is there an exact science how to get followers on Twitter?  Yes.  And No. There are certainly steps you can take [...]

February 6, 2010 How To 12 comments click Here To Read More…

Big Myths of Social Media Marketing

Social Media is certainly the hottest thing in marketing since well, a few years ago when “Web 2.0” was.  But with all of this buzz, comes a tsunami of information.  So much information that not only is it hard to tell good from bad, but so much information that many untruths become the rules. There [...]

February 2, 2010 marketing 19 comments click Here To Read More…

6 Ways To Make People Care About Your Tweets

If a tree falls in the woods…will it make a noise?  I have no idea.  But I do know that if you send a Tweet…there is a good chance that no one will see it. Think about it…for someone to see your tweet they need to: A) Be on their computer at the time of [...]

January 14, 2010 Social Media Marketing 4 comments click Here To Read More…

7 Easy Steps To Build Your Online Community By Helping Your Favorite Charity

I won’t sugarcoat it, it’s not easy gaining new readers.  In fact, it’s extremely difficult and takes a tremendous amount of time. One of the most effective strategies for traffic building is by creating sense of community around your blog or website.  Unfortunately, this is also one of the most difficult. With the holidays here, [...]

December 1, 2009 Blog Strategy 11 comments click Here To Read More…

The Myth of Social Media Transparency

Social media transparency is often cheered, but social media being a transparent platform is a myth. Question: How on earth can a medium in which we have complete control over be transparent? The answer: It’s not.  Over the weekend President Obama was asked about Twitter when talking with a group of Chinese students.  Obama was [...]

November 16, 2009 Social Media Marketing 13 comments click Here To Read More…

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