Social Media

The Myth of Social Media Transparency

Social media transparency is often cheered, but social media being a transparent platform is a myth. Question: How on earth can a medium in which we have complete control over be transparent? The answer: It’s not.  Over the weekend President Obama was asked about Twitter when talking with a group of Chinese students.  Obama was [...]

November 16, 2009 Social Media Marketing 13 comments click Here To Read More…

Social Media Tool: How and Why You Should Use URL Shortener Su.pr

This weeks tool is the URL Shortener from Stumble Upon, called Su.pr . What is it: Su.pr is a URL Shortener.  It’s does exactly what is sounds like, it shortens URL’s. Why Should I Use it: Anyone using Twitter, needs to use a URL shortener.  Twitter only allows 140 characters per tweet, therefore tweeting a [...]

October 13, 2009 Strategy 4 comments click Here To Read More…

The Marketing Strategy of Horizon Realty Group VS Reality

I came across a report today in my own backyard that really has left me dumbfounded.  A local company is suing a customer for defamation on Twitter. Apparently a Chicago Rental Management company, Horizon Realty Group, thinks that using social media is best used to find customers that are paying you money and unhappy with [...]

July 28, 2009 Case Study 14 comments click Here To Read More…

How To Share Work Related Content on Facebook

The blogosphere was full of chatter yesterday when it was announced by Addtoany, a Web tool publishing company that lets users share content, that more people use Facebook as a platform to share links than any other option, including email, and by a pretty wide margin. According to addtoany, Facebook now accounts for 24 percent [...]

July 22, 2009 App 13 comments click Here To Read More…

You Have A Business On Twitter, Why?

You have a business on Twitter, but do you know why? Twitter is mainstream social media marketing for brands. Unfortunately many brands cannot answer why they have account. So we’re here to help you answer why the business is on Twitter? A recent study conducted by Nielsen states that 60% of Twitter users who sign [...]

July 17, 2009 Social Media 2 comments click Here To Read More…
Real Time Web Analytics