Social Media

How To Get Hits To Your Blog Without More Content

How To Get Hits Generally the rule of thumb on how to get hits to your blog or website is that you need to create more content. The more you write, over time, the more traffic will come in. While this is certainly true, it’s absolutely inefficient. New blog posts takes a lot of time [...]

December 13, 2011 Blog Strategy 1 comment click Here To Read More…

Social Media Marketing Strategies For Different Cultures

Social media marketing is the biggest thing to happen to the world of business communications since televisions arrived in every home. The increasing popularity of social networking sites has provided an effective way for businesses to communicate directly with existing and potential customers all around the world, and companies both big and small are taking [...]

December 8, 2011 Social Media 0 comments click Here To Read More…

5 Social Media Strategy Questions To Boost Your Career

Many social media marketers have become the company “Facebook guy / girl”. While this is a fine place to start off your digital marketing career, it is not a destination or label you want to become permanent. Simply being branded as the company’s person who is responsible for posting content does not create long term [...]

December 6, 2011 Career 2 comments click Here To Read More…

Your Social Media Strategy Sucks

Yes, your social media strategy sucks. That seems a little harsh…True.  But here at the RTM there is no dilly dally.  Denying the truth doesn’t make it better.  But just pointing out flaws doesn’t make you better…and I want you to succeed. So, how do we fix it? Tie Your Social Media Strategy to REAL [...]

February 26, 2010 Social Media 5 comments click Here To Read More…

Real Time Marketing Strategies You Should Be Using

The real time web has gotten quite a bit of buzz, but are you actually using the available tools?  There are several areas where you can apply using real-time data to affect your business and your social media marketing.  Use the real time web to gather specific data.  Don’t let the amount of data at [...]

February 18, 2010 marketing 2 comments click Here To Read More…

9 Questions Your Social Media Marketing Strategy Must Answer

Before initiating any social media marketing campaign, you need to really focus on a specific strategy.  Without a specific goal and execution path to success, your social media marketing campaign will not run on all cylinders.  Instead you may be moving…but you have no idea what direction. Before you complete your strategy, make sure you [...]

February 16, 2010 marketing 4 comments click Here To Read More…

Use Social Media To Do What You Love

It’s a cliche, but one that rings true…do what you love and you’ll never work a day in your life.  Unfortunately, most of us need to work. We all have passions, we all have dreams.  But most of the dreams we yearn seem out of reach.  They’re not.  Never before have we lived in a [...]

February 14, 2010 Social Media 0 comments click Here To Read More…

How To Sniff Out A Social Media Rat

Social media strategist, Internet marketer, social media guru, social media ninja / expert / rockstar and the names keep coming and coming.  Is it just me or are more and more social media voices now the equivalent of a digital Amway Salesperson?  It seems as if anyone with an Internet connection is now an “expert”. [...]

February 11, 2010 How To 6 comments click Here To Read More…

Big Myths of Social Media Marketing

Social Media is certainly the hottest thing in marketing since well, a few years ago when “Web 2.0” was.  But with all of this buzz, comes a tsunami of information.  So much information that not only is it hard to tell good from bad, but so much information that many untruths become the rules. There [...]

February 2, 2010 marketing 19 comments click Here To Read More…

The Four P’s of Marketing Adds a 5th P

The four P’s of marketing have been a pillar of marketing education since I can remember.  They’re taught by every marketing professor and written about in every marketing text book…but are they outdated?  Do they address the business needs of today’s social environment? If you’re unfamiliar with the four P’s of marketing here they are: [...]

December 30, 2009 marketing 22 comments click Here To Read More…

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