Can this pickle get more fans than 90% of Big Brands?
Can a pickle beat big brands at social media marketing? Yes…I said pickle. It wasn’t a typo.
I recently posed the question on my blog…”Can A Brand Create a Viral Campaign?“. I had the same debate on Twitter. A few folks said that yes, big brands [...]
Read anything about blogging advice and SEO is bound to enter an early chapter. I say throw out any thoughts of writing for SEO traffic. Your readers are your top priorities, not Google.
Drop the SEO mindset…at least at first.
Yes, organic traffic is great. I track mine on a daily basis about what is drawing in [...]
How would you answer if a customer asks you…”Why should I be a fan of your Facebook page?”
It’s a reasonable question. After all, you’re asking them to take the time and energy to join your brand’s page. It’s perfectly natural for someone to ask “why”. So do you have a specific and precise answer? Is [...]
I’m speaking at next week’s STL Innovation Camp in St. Louis.
The Date is Feb 26th – Feb 28th.
The agenda is set for everything an Entrepreneur needs to get a business running quickly. There are four Education Tracks that are being set up…Tech, Entrepreneur, Business, & Marketing.
Obviously I’ll be speaking about Social Media and real time [...]
Can a company create a Viral Marketing Campaign?
I know that most brands want to create a YouTube sensation that gets a million hits and an ad campaign that sweeps the social networks by storm. But can it be done? Yes, companies can spend money to create big ads and generate a lot of social media [...]
The real time web has gotten quite a bit of buzz, but are you actually using the available tools? There are several areas where you can apply using real-time data to affect your business and your social media marketing. Use the real time web to gather specific data. Don’t let the amount of data at [...]
RJ Metrics recently released their latest update for Twitter Number of Users and Twitter User Engagement statistics.
As a skeptic, I’m weary of most social media statistics. However, as a marketer it’s my job to analyze data that comes my way and offer my opinions and analysis of how it will affect you or your business.
You [...]
Before initiating any social media marketing campaign, you need to really focus on a specific strategy. Without a specific goal and execution path to success, your social media marketing campaign will not run on all cylinders. Instead you may be moving…but you have no idea what direction.
Before you complete your strategy, make sure you answer [...]
The social media marketing scene is completely saturated with companies that most likely do and sell the same things as your business. Fortunately for you, most of them do not do it well.
While creating your social media marketing strategy, in addition to goals, you’re going to create execution tactics and procedures to achieve these goals. [...]
It’s a cliche, but one that rings true…do what you love and you’ll never work a day in your life. Unfortunately, most of us need to work.
We all have passions, we all have dreams. But most of the dreams we yearn seem out of reach. They’re not. Never before have we lived in a time [...]
