Create A Winning Social Media Strategy: Presentation

I recently presented this presentation at St. Louis Innovation Camp.

As with all presentations I do, I only put bullet points on the slides…and most of the presentation comes from me speaking and not the slides.

So, if you see something you have a question about or want more detail…just email me or leave a comment and I can go into more specifics.

Create a Winning Social Media Strategy

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leyla_a

I am envious of your 800 SUBSCRIBERS!
sbishop

Don't be...it's 800 feedburner subscribers. Those numbers are so all over the place. I look at "reach" more than I do Subscriber count. I use that number to show other folks that it's ok to subscribe and they should do it. I'd rather be gathering emails anyway...not to spam but to have a better idea of subscribers and be able to send them better stuff and ask questions.
DanielleHohmeier

This is great Scott! I consider myself a social media enthusiast (not at expert...), and currently work in the area, however, I have yet to build a strategy. I always thought it wasn't necessary for my social media needs, but now that I am working more on behalf of client's I've been trying to set up some sort of process, guidelines for developing the plan. This was a great base for me!

Thanks again,

Danielle
Atomicdust, Saint Louis Mo.
sbishop

I don't believe in Social Media Experts...at least not those whom are self-proclaimed. Everything starts with strategy...not just marketing or social media marketing...but all things business related. Always start with "Why". If you can answer with a concise answer that relates back to business goals then you'll be in good shape. Thanks for the comment...I'm glad you liked it. The presentation was fun to give.