Social Media Marketing

9 Questions Your Social Media Marketing Strategy Must Answer

Before initiating any social media marketing campaign, you need to really focus on a specific strategy.  Without a specific goal and execution path to success, your social media marketing campaign will not run on all cylinders.  Instead you may be moving…but you have no idea what direction. Before you complete your strategy, make sure you [...]

February 16, 2010 marketing 4 comments click Here To Read More…

5 Tips To Insert Brand Personality Into Your Social Media Marketing

The social media marketing scene is completely saturated with companies that most likely do and sell the same things as your business.  Fortunately for you, most of them do not do it well. While creating your social media marketing strategy, in addition to goals, you’re going to create execution tactics and procedures to achieve these [...]

February 15, 2010 marketing 8 comments click Here To Read More…

How To Sniff Out A Social Media Rat

Social media strategist, Internet marketer, social media guru, social media ninja / expert / rockstar and the names keep coming and coming.  Is it just me or are more and more social media voices now the equivalent of a digital Amway Salesperson?  It seems as if anyone with an Internet connection is now an “expert”. [...]

February 11, 2010 How To 6 comments click Here To Read More…

What To Do When No One Cares About Your Business On Social Media

You’re active on Twitter.  You’ve got your Facebook Page rocking with posts.  You’re blog is updated as regularly as you can.  So why…does no one care about your business on social media? Unfortunately, no matter how necessary and successful some businesses may be, there is just no interest on your social networks.  So if the [...]

February 10, 2010 Social Media Marketing 4 comments click Here To Read More…

Filter Your Social Network Noise

The real time web is both a blessing for marketers and a curse.  On the plus side, you’ve got access to an unlimited amount of information, in real time.  On the bad side, you have access to an unlimited amount of information, in real time. Twitter updates the thousands of folks I follow every minute.  [...]

February 9, 2010 Productivity 2 comments click Here To Read More…

Why Don’t You Trust Your Friends Anymore?

Who do we trust? It’s a valid question, and one that PR giant Edelman recently tried to answer in their continued survey for measuring their “Trust Barometer”.  Their conclusion is…we put no value into our friends or peers opinions anymore. According to Edelman, you trust your friends and peers WAY less than you did two [...]

February 8, 2010 Social Media Marketing 17 comments click Here To Read More…

5 FREE Analysis Tools to Master The Real-Time Web

One of the great benefits of social media, is it’s ability to be able to analyze results in real time.  No longer do you have to submit an ad…and wait for sales…and wait…and wait.  The setback with many of the traditional marketing mediums like print, radio, television, and even market surveys…is that by the time [...]

February 4, 2010 Analytics 2 comments click Here To Read More…

Big Myths of Social Media Marketing

Social Media is certainly the hottest thing in marketing since well, a few years ago when “Web 2.0” was.  But with all of this buzz, comes a tsunami of information.  So much information that not only is it hard to tell good from bad, but so much information that many untruths become the rules. There [...]

February 2, 2010 marketing 19 comments click Here To Read More…

6 Ways To Make People Care About Your Tweets

If a tree falls in the woods…will it make a noise?  I have no idea.  But I do know that if you send a Tweet…there is a good chance that no one will see it. Think about it…for someone to see your tweet they need to: A) Be on their computer at the time of [...]

January 14, 2010 Social Media Marketing 4 comments click Here To Read More…

7 Quick Steps to Foursquare Marketing

Foursquare, the location based social game, recently announced that users can now check in anywhere in the world.  So how and why should your businesses take advantage? If you’re unfamiliar with Foursquare, you can read about it HERE Another interesting update is that Foursquare has since introduced it’s own api, so mobile application developers are [...]

January 11, 2010 Foursquare 37 comments click Here To Read More…
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