Mobile

61 Mobile Stats Any Marketer Can Use

When I’m asked about what the future of digital marketing will look like, mobile is one of my answers. I find myself searching for mobile statistics when preparing for a webinar or presentation and I figured you might be able to use them as much as I do. Numbers and statistics help us shape our [...]

August 2, 2011 Mobile 23 comments click Here To Read More…

Top 3 Challenges of Real-Time, Location Based Search

This is a guest post written by Naveen Thattil, CEO and Founder of TripTwit.com.   Real-time and location based searching have been trendy topics of discussion for the last year or so. Google and Twitter both offer the ability to do real-time searches for a specific geographical location with data coming whole or in part [...]

February 11, 2011 Geolocation 2 comments click Here To Read More…

Beyond the “Check-In”: 3 Ways to Use Location Based Virtual Graffiti to Grow Your Business

Location based digital graffiti is absolutely a trend to watch. Foursquare recently announced that they added 1 million users in a single year. To put that in perspective, it took Twitter two years to reach 1 million users. As users become comfortable with, and addicted to, location based social networking services such as Foursquare and [...]

April 2, 2010 Foursquare 3 comments click Here To Read More…

Is Your Business SmartPhone Ready?

Does your business have a mobile marketing strategy?  If you’re not interested in creating opportunities to market via mobile devices, you at least need to be prepared for them.  Nielsen expects smartphones to account for more than half of the US mobile phone market by 2011, is your business ready? SmartPhone Quick Statistics Only 3% [...]

March 26, 2010 Location Based Marketing 5 comments click Here To Read More…

How The Pandora Model Would Save The Advertising Industry

What If Ads Had a “Like Button”?   I sat in a mobile marketing presentation at SXSW excited to hear the presenters vision of where the mobile space is headed. On the surface, mobile advertisements are a marketers dream.  The advertising services are location based and activated via geographic location.  Sounds great, right…If I’m driving [...]

March 23, 2010 Advertising 12 comments click Here To Read More…

Foursquare Marketing: Add Checkins To Your Facebook Page

How To Add  Foursquare Checkins To Your Facebook Page As Foursquare, the mobile location based social app becomes more popular to users, businesses are going to benefit from using it for marketing purposes.  As I explained in a previous post, 7 Quick Steps To Foursquare Marketing…a good practice is to check in to your own [...]

March 4, 2010 Facebook 27 comments click Here To Read More…

Facebook User Statistics

Here is a great list of important Facebook stats.  If you’re going to incorporate Facebook into your social media marketing strategy, you need to have an understanding of the Facebook user. Here is a terrific breakdown of user activity. As you can see, the average Facebook user’s activity is limited when it comes to pages, [...]

February 25, 2010 Facebook 3 comments click Here To Read More…
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