Case Study

50 Cent’s Twitter Influence Goes Straight To The Bank

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With the boom of a penny stock, 50 Cent’s Twitter profile may have the most twitter influence on the net. Hip hop superstar turned business Mogul 50 Cent, has dominated almost every aspect of both a music and a business career.  Last week he proved he’s also dominant in “Social Media Influence”.  While it’s no [...]

January 17, 2011 Case Study 2 comments click Here To Read More…

Social Media Case Studies

Presentations, blog posts, books, panels…they are spill out the same case studies over and over. Dell made a few million on Twitter Zappos and Southwest Airlines have good customer service and use that online…yay Comcast has a team of Twitter folk who scower the conversations for mentions and try to put out fires Aren’t there [...]

April 9, 2010 Case Study 2 comments click Here To Read More…

PR Case Study: Hey Nickelback, Embrace The Pickle

I’m sorry…I just can’t let this story die.  There’s just too many lessons we can apply back to social media marketing and Public Relations. So as we all know, a Pickle has fan more fans than the band Nickelback.  Unfortunately, someone forgot to tell the lead singer, Chad, that the whole thing is tougne and [...]

February 24, 2010 Case Study 6 comments click Here To Read More…

StumbleUpon Hashtag Increases Blog Traffic

We all want to boost and increase blog traffic, no matter what we’re currently tracking.  Real Time Marketer is a very new blog and so far I am happy with the results.  After about a week, I have 100 people subscribing via Feedburner and for only a few posts, that’s not bad.  However, you can [...]

August 5, 2009 Blog Strategy 6 comments click Here To Read More…

The Marketing Strategy of Horizon Realty Group VS Reality

I came across a report today in my own backyard that really has left me dumbfounded.  A local company is suing a customer for defamation on Twitter. Apparently a Chicago Rental Management company, Horizon Realty Group, thinks that using social media is best used to find customers that are paying you money and unhappy with [...]

July 28, 2009 Case Study 14 comments click Here To Read More…
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