February 2010

Real Time Marketing Strategies You Should Be Using

The real time web has gotten quite a bit of buzz, but are you actually using the available tools?  There are several areas where you can apply using real-time data to affect your business and your social media marketing.  Use the real time web to gather specific data.  Don’t let the amount of data at [...]

February 18, 2010 marketing 2 comments click Here To Read More…

New Twitter Number of Users is down…Should You Care?

RJ Metrics recently released their latest update for Twitter Number of Users and Twitter User Engagement statistics. As a skeptic, I’m weary of most social media statistics.  However, as a marketer it’s my job to analyze data that comes my way and offer my opinions and analysis of how it will affect you or your [...]

February 17, 2010 Social Media 1 comment click Here To Read More…

9 Questions Your Social Media Marketing Strategy Must Answer

Before initiating any social media marketing campaign, you need to really focus on a specific strategy.  Without a specific goal and execution path to success, your social media marketing campaign will not run on all cylinders.  Instead you may be moving…but you have no idea what direction. Before you complete your strategy, make sure you [...]

February 16, 2010 marketing 4 comments click Here To Read More…

5 Tips To Insert Brand Personality Into Your Social Media Marketing

The social media marketing scene is completely saturated with companies that most likely do and sell the same things as your business.  Fortunately for you, most of them do not do it well. While creating your social media marketing strategy, in addition to goals, you’re going to create execution tactics and procedures to achieve these [...]

February 15, 2010 marketing 8 comments click Here To Read More…

Use Social Media To Do What You Love

It’s a cliche, but one that rings true…do what you love and you’ll never work a day in your life.  Unfortunately, most of us need to work. We all have passions, we all have dreams.  But most of the dreams we yearn seem out of reach.  They’re not.  Never before have we lived in a [...]

February 14, 2010 Social Media 0 comments click Here To Read More…

How To Inspire New Blog Post Ideas

This week I’ve talked with a few friends who have taken the 28 Day Challenge and a few are having trouble coming up with ideas for blog posts.  If you update your blog with any consistency, topics for posts will inevitably cause you trouble from time to time.  So you can imagine the challenge with 28 [...]

February 13, 2010 Blog Strategy 11 comments click Here To Read More…

Quit Playing Social Media Hokey Pokey

I’m coming up on the half way mark of the 28 Day Blogging Challenge.  I’ll reveal my complete results at the end of this experiment but so far this little challenge has proven to me once again that going half way will produce zero results.  Both Feet have to be in. I’ve always done ok [...]

February 12, 2010 Blog Strategy 13 comments click Here To Read More…

How To Sniff Out A Social Media Rat

Social media strategist, Internet marketer, social media guru, social media ninja / expert / rockstar and the names keep coming and coming.  Is it just me or are more and more social media voices now the equivalent of a digital Amway Salesperson?  It seems as if anyone with an Internet connection is now an “expert”. [...]

February 11, 2010 How To 6 comments click Here To Read More…

What To Do When No One Cares About Your Business On Social Media

You’re active on Twitter.  You’ve got your Facebook Page rocking with posts.  You’re blog is updated as regularly as you can.  So why…does no one care about your business on social media? Unfortunately, no matter how necessary and successful some businesses may be, there is just no interest on your social networks.  So if the [...]

February 10, 2010 Social Media Marketing 4 comments click Here To Read More…

Filter Your Social Network Noise

The real time web is both a blessing for marketers and a curse.  On the plus side, you’ve got access to an unlimited amount of information, in real time.  On the bad side, you have access to an unlimited amount of information, in real time. Twitter updates the thousands of folks I follow every minute.  [...]

February 9, 2010 Productivity 2 comments click Here To Read More…
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